Sourcing knowledge

Insights for global buyers

Practical answers about products, manufacturing regions, supplier evaluation, and procurement from China.

procurement update

Week 40: After the Purge

Week 40 toy sourcing: TikTok Shop purges 79 stress-toy listings, Christmas takes No. 1, and the first September read on season timing and what is still on time.

procurement update

Week 39: The Season Changes Gear

Week 39 toy sourcing: holiday products reach the China-side chart in small quick-turn form, the TikTok squishy run reaches half the Top 20, and an eight-week Toys R Us search line keeps building.

procurement update

What Toy Formats Stood Out in Week 35

A buyer-led view of Week 35 toy formats: squeeze toys, magnetic building, learning activities and supply signals awaiting retail confirmation.

other

How We Track the Weekly Toy Sourcing Snapshot

The method behind the weekly Toy Sourcing Signals snapshot: Amazon US rankings, estimated Temu and TikTok Shop US Top 20s, China-side supply activity, and US search interest — read side by side, never merged into one score.